Privacy Policy

Last updated: May 5, 2025

This Privacy Policy describes how The Difo holding FZLLC (“we”, “us” or “our”) collects, uses and discloses information when you visit our website https://layerd.org (the “Site”). It applies to all visitors, wherever located, with additional provisions for residents of the European Economic Area (EEA) and Switzerland.

1. Information We Collect

1.1 Automatically Collected Data

  • Cookies & tracking technologies: We use cookies and similar technologies (as detailed in our Cookie Policy) to analyze Site usage (Google Analytics via Elementor), enable basic functionality (WordPress, Complianz), and support embedded content (Twitter, LinkedIn).
  • Log data: Our hosting provider may record your IP address, browser type and version, pages you visit, and timestamps for system administration and security.

1.2 No User-Submitted Data

  • We do not provide any login or registration.
  • We do not offer contact, newsletter or feedback forms.
  • We do not directly collect your name, email or other identifiers.

2. How We Use Your Information

We process automatically collected data for the following purposes:
  • Site functionality & performance: To keep the Site running smoothly and loading quickly.
  • Analytics & improvement: To understand how visitors use the Site and to improve content, navigation and layout.
  • Embedded content delivery: To enable you to view and share tweets, LinkedIn posts or other social media content.
  • Legal compliance: To comply with applicable law, resolve disputes, and enforce our agreements.
We rely on legitimate interests (improving and securing the Site) and, where required for analytics or marketing cookies, your consent.

3. Cookies & Third-Party Services

For details on cookies and how to manage your preferences, see our Cookie Policy. The main third parties involved are:
  • Google Analytics (via Elementor) – statistical cookies (requires consent).
  • Twitter & LinkedIn embeds – may set cookies for personalization and social sharing.
  • Complianz, WordPress – essential cookies enabling cookie-consent functionality and Site operation.

4. Data Retention

  • Analytics data: Retained for up to 26 months (per Google Analytics default).
  • Server logs: Typically retained by our hosting provider for up to 12 months.
  • After these periods, data is automatically deleted or anonymized.

5. Your Rights

All visitors may:

  • Disable or delete cookies via their browser settings (see Cookie Policy).
  • Opt out of Google Analytics (e.g. via the Google Analytics opt-out add-on).

If you are in the EEA or Switzerland, you also have rights under applicable data-protection law, including to:

  • Access the personal data we hold about you.
  • Rectify inaccurate or incomplete data.
  • Erase your data (the “right to be forgotten”), subject to legal obligations.
  • Restrict or object to our processing.
  • Data portability: Receive your data in structured, machine-readable form.
  • Withdraw any consent you have given (e.g. for analytics cookies) at any time — this will not affect processing done before withdrawal.

To exercise any right, please contact us (see Section 9). We may ask you to verify your identity before responding.

6. International Transfers

Our primary data-processing operations (including hosting) take place in the United Arab Emirates. Third-party processors (e.g. Google, Twitter, LinkedIn) may transfer data to their servers in the United States. Where required, we rely on EU Standard Contractual Clauses or similar safeguards.

7. Security

We implement reasonable technical and organizational measures to protect data against unauthorized access, alteration or destruction. However, no Internet transmission is 100 % secure; use is at your own risk.

8. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will revise the “Last updated” date at the top. Significant changes will be notified via a prominent notice on the Site.

9. Contact Us

If you have any questions or wish to exercise your rights, please contact:

The Difo holding FZLLC

RIB-306J, RAK Insurance Building

RAKEZ Business Zone-FZ, RAK, United Arab Emirates

Email: [email protected]